Interview with Mr. Michael Chang, Synology Sales Head, APAC & MEA Region, at the CIO Leaders Conference 2024 Dubai

The CIO Leaders Conference 2024 in Dubai kicked off today at the prestigious Palazzo Versace Hotel, gathering over 100 top professionals from the technology sector. The event has been a hub of innovation and networking, featuring amazing panel sessions and keynote presentations that provided cutting-edge insights into the latest tech trends and challenges. Attendees had the opportunity to engage in thought-provoking discussions and forge valuable connections with industry leaders. As a platinum partner of this exceptional event, Synology showcased their pioneering solutions in data management and protection. Mr. Michael Chang, Synology’s Sales Head for the APAC & MEA Region, answered a few questions about their participation and offerings:

What do you think about the event? What are you presenting today?

– We are truly honored to participate in this exceptional event, presenting Synology’s innovative solutions to industry leaders and demonstrating how our solutions can improve organizational efficiency. Our focus today centers on our comprehensive data protection solutions.

In an era defined by AI advancement and the prevalence of cyber threats, effective data management and protection have never been more crucial. As highlighted in our presentation, potential financial losses from data breaches can soar to an average of $40 million. We aim to empower businesses to navigate this landscape with confidence and resilience.

Synology provides robust solutions for businesses seeking a fortified, secure data storage infrastructure coupled with comprehensive backup and disaster recovery capabilities. Our mission is to equip businesses with the necessary tools to shield themselves against data loss and minimize downtime.

Our suite of solutions offers dependable backup mechanisms, seamlessly accommodating cross-platform workloads. Whether dealing with local physical machines, virtual environments such as VMware or Hyper-V, or cloud platforms like Microsoft 365 and Google Workspace, our backup solutions are ready to centrally manage and back up data through a single portal.

Furthermore, our solutions enable businesses to establish secondary backup copies using our built-in software. We support multiple destination options, from on-premise storage to third-party cloud solutions such as AWS or Azure, ensuring comprehensive data protection and accessibility. Along with rapid recovery capabilities, Synology helps organizations mitigate the impact of unforeseen disasters and ensure business continuity.

All these features are built-in offerings from the Synology system, providing a truly comprehensive, all-in-one solution.

How has Synology’s performance been in the MEA region, particularly in terms of growth and market penetration?

– Synology’s performance in the MEA region has been impressive, with consistent growth in the business market. In recent years, we’ve seen significant potential in the MEA market, with year-on-year growth exceeding 30% last year alone. Looking ahead, we are optimistic about continued expansion in the coming year.

Notably, over half of the top 100 global Fortune 500 companies have adopted Synology’s solutions. Locally, we’ve seen notable implementations across various sectors, including Huda Beauty, Al Mulla Group, Holiday Inn, Universal Food Company, and Kuwait Fire Force, among others.

Moving forward, we remain committed to delivering innovative solutions and fostering strong partnerships to further enhance our presence and support in the MEA region.

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